We advise companies on the management of their public affairs, both in their relationship with the public opinion (press, social media, civil society) and with the Government.
We advise companies on the management of their public affairs, both in their relationship with the public opinion (press, social media, civil society) and with the Government.
The experience and credibility built by our exclusively senior team throughout their trajectory in the fields of communication and politics allow us to offer a unique reach.
Our clients are corporations that, due to their sector or size, face regulatory or public-opinion challenges. Among them are some of Peru’s most important companies in areas such as financial services, energy, hydrocarbons, mining, and mass-market consumer goods, among others.
He served as director of the newspaper El Comercio (2014–2018) and was chosen for three consecutive years by the Ipsos–Semana Económica Power Survey as “the most influential journalist in the Peruvian press.” He has been the regional vice president of the IAPA’s Committee on Freedom of Expression. He is a lawyer with an LL.M. degree from Harvard and holds a diploma in Philosophy from PUCP. He has worked as a corporate lawyer in Lima and New York, and has published articles in national and international media outlets such as CNN en Español and El País.
He has been the central editor of politics and editor of regions of the newspaper El Comercio, where he maintains a weekly column. He has advised the United States Embassy on issues of political environment analysis and public diplomacy for many years. He was Head of the Public Ethics Program at the Defensoria del Pueblo. He studied communications at the University of San Marcos, Master in Humanities from North Carolina State University, and in History from PUCP.
He has extensive experience in public policy design and evaluation, as well as in public–private collaboration. He has held positions at the Inter-American Development Bank, ProInversión, APOYO Consultoria, and Videnza Consultores. He has also served as spokesperson for the Pension Fund Administrators Association (Asociación de AFP) and as a multiplatform editor at Perú21, where he is currently a columnist.
He holds a master’s degree in public management from Harvard University and a bachelor’s degree in economics from the Universidad del Pacífico.
She has served as External Affairs Manager at the Peruvian Renewable Energy Society, Corporate Communications Manager at Gasoducto Sur Peruano, and Corporate Communications Director at Orient-Express Peru (now Belmond). She has advised companies in the energy, mining, construction, and hospitality sectors. As a journalist, she has worked in television, radio, and print media on programs such as Cuarto Poder, Contrapunto, 24 Horas, América Noticias, RPP, Radio Capital, and Correo, among others.
She holds a master’s degree in project management from ESAN and La Salle–Ramon Llull University in Spain, and a bachelor’s degree in communications from the Universidad de Lima.
He has nearly ten years of experience leading corporate affairs for major companies in Peru and Ecuador. Previously, he built a significant journalistic career as Economy and Business Editor-in-Chief at El Comercio, General Editor of G magazine at Gestión, and Senior Analyst at Semana Económica.
He studied Journalism with a concentration in Economics at UPC, where he currently teaches the Public and Corporate Affairs course. He holds an MBA from Universidad Adolfo Ibáñez and completed INCAE’s 2023 Board of Directors Program.
She has served as a legal and political advisor in the Congress of Peru for five parliamentary terms, working as an advisor to congressional offices, political caucuses, and the standing committees on Constitution, Justice, and Oversight. She specializes in parliamentary law, holds graduate studies in public management and a postgraduate specialization in global public law. She is an attorney licensed by the Universidad Nacional de Trujillo.
We are a boutique firm that works with a very small number of clients at a time.
We are the only firm in the market whose services are provided exclusively by senior professionals.
We do not provide cookie cutter solutions, but strategies tailored to each client.
We have a level of credibility and relationships with key players in politics, media and public opinion that is not offered by other firms in the market.
We advise our clients during times of stability, which are ideal for:
In turbulent times, we provide high-level advisory support backed by extensive experience in crisis management, enabling a fast and effective response. We achieve this through a dual approach that addresses both public opinion and engagement with key government institutions and actors.
Public opinion, politicians, and government officials have interests and work styles that differ from those of the private sector.
We advise companies in designing their engagement and communications plans, tailoring them to diverse target groups and identifying risks and opportunities across different scenarios.
Every position has strengths and weaknesses, which can be expressed with varying levels of solidity, clarity, empathy, and persuasive power.
We help structure your arguments and messages for public opinion and relevant stakeholders.
In public communication, ideas can have different effects depending on who conveys them and how they are delivered.
We work on training your spokespersons and those who manage your communication channels.
Gaining access to key actors and earning their trust is just as important as having clear messages and knowing how to express them.
We build bridges grounded in the credibility and relationships we have consolidated throughout our trajectory, ensuring that our clients’ arguments reach the right people in an atmosphere of trust.
Making informed decisions on public affairs requires an understanding of your sector and your company’s position within the current context.
We offer periodic briefings on current events, focusing on the factors most relevant to your operations.
Crises can shape both the present and the future of a company.
If one arises, Público will take charge of managing it, providing support 24/7.
"Público is a great external advisor. Their responses are accurate and well-founded. The partners have experience in complex issues, have been on the other side of the table, and have a well-earned credibility with politicians and opinion leaders."
"Público is a strategic ally that contributes to Antamina's objective of closing infrastructure and public service gaps in the Ancash region, through mature public management and an inclusive and sustainable business fabric. The level of analysis of each of their services, as well as the periodic update of information, greatly contribute to making timely decisions to prevent and mitigate related risks."
"In complex situations of economic and reputational risk, with relevant stakeholders from different spheres, where reaction time and anticipation of events are key, high-level professional external assistance is vital. Público's tactical and strategic outlook, the experience of its executives, and their immediate and constant availability have made our experience with Público very satisfactory."
"We worked with Público in a crucial context for our institution, and the value we received was very satisfactory. From strategic advice, monitoring of key indicators, to working on enhancing and producing narratives for key stakeholders. We were accompanied by a team of experts who delve into their clients' arguments to generate a high impact and develop constructive relationships in the short and long term."
"The leaders of Público are top-tier individuals, both professionally and personally. With great attention to detail, they understand with remarkable skill the nuances and complexities of a political and economic context that—like the Peruvian one—changes regularly. At the same time, they are an excellent guide when it comes to seeing the forest without getting lost among the trees of the current moment."
"With personalized service, Público manages to turn complex and technical information into simple and quickly understandable messages for public opinion. It articulates with key actors, achieving legitimate support for business interests. Its extensive experience and knowledge of public affairs and journalistic language are its differential value."
"I have had the opportunity to work with Público from two companies: the Port of Chancay and APUCORP. Their advisory support was essential both for the construction process and the positive positioning of the port, as well as for the creation of APUCORP’s corporate identity and its launch. The strategic vision, efficiency, and experience of their partners in public affairs were key to successfully navigating communication, reputation, and stakeholder-engagement challenges.”
